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PAYA ORIGIN
A grower picking pomegranates in an Iranian orchard at first light, with harvested fruit in wooden field crates

Agricultural sourcing, quality & export partner

Trusted origins,
curated for global markets.

We identify producers across Iran’s growing regions, verify what they grow, prepare it for its destination market, and ship it under one contract.

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We do not sell what is available. We build supply around what is required.

International buyers rarely struggle to find Iranian agricultural products. They struggle to find one accountable partner who selects the producer, verifies the quality, prepares the packaging and delivers the shipment.

PAYA ORIGIN exists to be that single partner — a curated sourcing chain running from a named region in Iran to a container arriving on schedule at your port.

Three categories, sourced against one specification.

All 42 product lines
01 — Category

Dried fruits & nuts

The category Iran is known for. Long harvest-to-export experience, established processing capacity, and grading conventions that international buyers already recognise.

27 product lines →

Dried fruits & nuts — Long harvest-to-export experience, established processing capacity, and grading conventions that international buyers already recognise.
Fresh fruits — Between the Caspian belt and the southern valleys, the country supplies across most of the calendar.
02 — Category

Fresh fruits

The fresh-fruit season does not close in autumn. Between the Caspian belt and the southern valleys, the country supplies across most of the calendar.

13 product lines →

Fresh vegetables — Protected cultivation runs through the year, which makes vegetables the category where a rolling programme matters more than a harvest window.
03 — Category

Fresh vegetables

Continuity, not season, is the commercial point. Protected cultivation runs through the year, which makes vegetables the category where a rolling programme matters more than a harvest window.

2 product lines →

Signature export · Kerman

Pistachio, by variety and calibre.

Grown on the arid Kerman plateau, where the day-to-night temperature swing drives shell split and kernel fill. Supplied by variety and calibre, in-shell or kernel.

AkbariAhmad AghaeiKalleh GhuchiFandoghi
Pistachio specification
Iranian pistachio kernels in a wooden bowl, shot against the studio backdrop used across the PAYA ORIGIN catalogue

Also frequently requested

View all products →
Apples graded into field crates between orchard rows at harvest

Every lot has a named origin

Every lot traces back to a region and a producer we have assessed ourselves.
Orchards and cultivated land running to the mountains in an Iranian growing region
Fig. 01Climate, altitude and harvest window change completely between provinces. Each crop is sourced from the region that grows it best.

Origins across Iran

Iran is not one origin. It is a set of them.

  • 01AzerbaijanGrapes, apple, walnutAug — Oct
  • 02MazandaranKiwi, citrus, fresh fruitOct — Dec
  • 03KhorasanSaffron, barberryOct — Nov
  • 04KermanPistachio, datesSep — Oct
  • 05FarsFigs, dates, citrus, grapesAug — Nov
  • 06KurdistanStrawberryPer season
  • 07HamedanWalnutPer season
  • 08MarkaziPomegranate · GrapesPer season
Origins, regions and the harvest calendar

How we work

From complexity to confidence.

One workflow, five stages, a single counterpart. Each stage produces something the next stage depends on — which is why we refuse to run them in parallel with different companies.

  1. 01

    Requirement

    Product, grade, volume, packaging, destination and delivery window are fixed in writing before anything is sourced.

    Produces

    Written specification

    Signed before sourcing begins.

  2. 02

    Sourcing

    The region is chosen for the crop; the producer is chosen for the specification. Alternatives are proposed, not assumed.

    Produces

    Origin proposal

    Producer options with the trade-offs stated.

  3. 03

    Verification

    Quality is checked at supplier assessment, during procurement, and again before the shipment is sealed.

    Produces

    Inspection record

    Evidence against the agreed grade.

  4. 04

    Preparation

    Cleaning, sorting, grading, packing and labelling to the destination market's requirements.

    Produces

    Packing & label spec

    Format, count, marks, pallet plan.

  5. 05

    Delivery

    Documentation, customs and freight handled inside the same contract that started at the requirement.

    Produces

    Document set

    Certificates and shipping schedule.

The model, quality verification and packaging in full

Quality verification

Quality is not a final inspection.

A single check before loading can only reject a problem. Checking at three points prevents it — which is considerably cheaper for everyone involved.

  1. Checkpoint 01

    Before procurement

    The producer is assessed — growing region, handling practice, processing capability and past consistency. A producer who cannot meet the specification is not asked to try.

  2. Checkpoint 02

    During sourcing

    Lots are checked against the agreed grade as they are collected and processed — so a deviation is caught while it can still be corrected, not after packing.

  3. Checkpoint 03

    Before shipment

    Pre-shipment inspection against the same written specification the order started with, together with the documentation the destination market requires.

A grader sizing a pomegranate against a brass ring at the sorting bench, beside a tray of graded fruit
Fig. 02Sized against the agreed grade at the bench, using the same written specification the order started with.

“A specification we decline is worth more to a buyer than a shipment that fails on arrival.”

Markets

Four markets we are built to serve.

Our commercial focus is deliberately narrow. These are the markets whose requirements, routes and buying patterns we know well enough to commit to.

  • 01

    Middle East

    GCC states and neighbouring markets. Short transit favours fresh fruit and vegetables where condition on arrival is the deciding factor.

    Fresh fruit · vegetables · dates
  • 02

    Russia & CIS

    Established demand for Iranian fresh produce, with volume concentrated in the months when local supply is out of season.

    Fresh fruit · vegetables · dried fruit
  • 03

    China

    Part of the approved market focus. Categories, routes and buying patterns for this destination are confirmed per enquiry rather than claimed in general.

    Confirmed per enquiry
  • 04

    India

    A long-standing destination for Iranian dates, saffron and dried fruit, bought on specification and grade.

    Dates · saffron · dried fruit
  • 05

    Europe

    Sea-freighted shelf-stable categories, where documentation, traceability and consistent grading matter as much as price.

    Nuts · dried fruit · saffron
Dispatch by road, sea and air — freight booked against a production plan rather than after it

A new destination enters the list once we understand its import requirements, have a route we can hold, and have buyers whose specifications we can meet repeatedly.

Send us a specification — or ask what a region can realistically supply this season.

We will answer with what is true, including when the answer is no.

Send your requirement

We work around

  • Product
  • Specification
  • Volume
  • Timing
  • Destination
  • Packaging